PETA blasts Namath for Super Bowl fur

NFL great wore coyote coat to flip coin

By The Sports Xchange
POSTED: 12:10 PM Feb 05 2014   UPDATED: 3:31 PM Feb 05 2014
Joe Namath in fur coat at Super Bowl XLVIII

People for the Ethical Treatment of Animals are not happy with Joe Namath for wearing a fur coat during the Super Bowl coin toss on Sunday night.

Namath showed up for the pregame ceremony with a full-length, $3,000 coyote coat that attracted as much attention as his premature coin flip before the Seattle Seahawks' captains were able to call heads or tails.

PETA wants him to dispose of the coat by burying it.

"The real embarrassment on Sunday was Joe Namath's caveperson coat," PETA said in a statement. "No matter what he spent on that eyesore, the animals who were trapped, bludgeoned, electrocuted, or skinned alive for their fur paid a lot more -- the ultimate price, in fact -- and viewers across the country agree that it was too high a price, as demonstrated by the outpouring of anti-fur messages that hit Twitter the second that Namath's coat hit the screen."

Namath was famous for wearing fur during his playing days with the New York Jets. PETA said Namath had promised to stop wearing fur.

"PETA is asking Joe, who swore off fur when his wolf-skin bedspread horrified his fans decades ago, to donate the coat so that we can give it a proper burial," the statement said.

In an interview with Fox News' Sean Hannity on Monday night, Namath appeared unaffected by the controversy.

"I tell you what, we'll deal with that as we go along," he said. "There are things we're going to handle later. They can be made if they'd like. I love animals and it's not the end of the world."